Shop Small: the big celebration of small businesses

PUBLISHED: 16:08 01 July 2013 | UPDATED: 13:41 03 July 2013

Shop Small

Shop Small


Independent businesses play a valuable role in communities throughout the UK, providing unique, high quality goods and expert services that many of us can’t do without.

In fact in a recent American Express survey, 93% of residents in Richmond think it is important or very important to support small independent retailers and almost three quarters (72%) said they would Shop Small more often if they could.

The survey also found that the role these small businesses play in the community in Richmond is well recognised by residents, of which over a third (36%) described independent stores as a local hub, encouraging community spirit. A further 36% said local independent stores and small businesses help to make the area more appealing to local residents and visitors. It is with this in mind that American Express is running a campaign, Shop Small, to celebrate small businesses this July.

American Express Cardmembers can take advantage of a special offer when they spend at participating businesses in the Richmond area as well as many other areas in the UK this July*. And its clear these businesses are important to local residents, with 71 of those surveyed saying they feel a strong sense of loyalty to the small shops they regularly visit. For local shops, cafes, restaurants or any other participating businesses - Shop Small is a great opportunity to raise awareness of their business and encourage customers to visit them.

*For more details American Express Cardmembers should visit


American Express Network

The American Express Network connects Cardmembers from different issuers with merchants and offers. For more information visit Express Services Europe Limited. Registered Office: Belgrave House, 76 Buckingham Palace Road, London, SW1W 9AX, United Kingdom. Registered in England and Wales with Company Number 1833139. American Express Services Europe Limited is authorised in the United Kingdom by the Financial Conduct Authority under the Payment Services Regulations 2009 (reference number 415532) for the provision of payment services

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