<div style="display:inline;"> <img height="1" width="1" style="border-style:none;" alt="" src="//googleads.g.doubleclick.net/pagead/viewthroughconversion/1028731116/?value=0&amp;guid=ON&amp;script=0">
6 ISSUES FOR £6 Subscribe to Surrey Life today click here

National and international awareness days in a new content calendar

PUBLISHED: 15:31 02 October 2017 | UPDATED: 16:47 02 October 2017

Archant

A national or international awareness day or week is a date usually set by a major organisation to commemorate a public health, tourism or ethical cause.

Some increasingly established examples now include: British Food Fortnight and National Afternoon Tea Week as well as the powerful Breast Cancer Awareness Month of October. Traditional seasonal stories and celebrations will always include: Mother’s Day, Easter and Christmas. National events such as these, can act as a ‘hook’ for a PR campaign, which historically garners a large amount of interest and publicity both on and offline.

Scarlett PR has done the hard work for you! Use our ‘Content Calendar’ to schedule into your marketing and social media campaigns, specific days which align with your brand message. Illustrate your press release or Twitter post with aspirational images and key hashtags to elevate impact. Regularly reposition the message for the differing social media platforms that you may be visible on. Better still work with influencers to create that ‘buzz’ around your brand and its promotion, as they give your message credibility.

Research shows the recommended daily frequency of such messages – Facebook, one post per day with the optimum time of day being 1pm-4pm. Twitter on the hour, every hour! It’s suggested that brands should retweet or curate 7 tweets per day but make sure they are beneficial to your audience. It’s suggested to pin on Pinterest 5 times per day, post daily on Linkedin and twice daily on both Google + and Instagram.

www.scarlettpr.co.uk www.scarlettpr.co.uk

Click here to download the calendar

Should you welcome the opportunity to work with relevant influencers, with the creation of a social media campaign by Scarlett PR, please speak with Juliet Wheater.

www.scarlettpr.co.uk | 01372 200 111 | juliet@scarlettpr.co.uk | Instagram

Juliet and Jane from Scarlett PR Juliet and Jane from Scarlett PR

.

0 comments

Welcome , please leave your message below.

Optional - JPG files only
Optional - MP3 files only
Optional - 3GP, AVI, MOV, MPG or WMV files
Comments

Please log in to leave a comment and share your views with other Surrey visitors.

We enable people to post comments with the aim of encouraging open debate.

Only people who register and sign up to our terms and conditions can post comments. These terms and conditions explain our house rules and legal guidelines.

Comments are not edited by Surrey staff prior to publication but may be automatically filtered.

If you have a complaint about a comment please contact us by clicking on the Report This Comment button next to the comment.

Not a member yet?

Register to create your own unique Surrey account for free.

Signing up is free, quick and easy and offers you the chance to add comments, personalise the site with local information picked just for you, and more.

Sign up now

More from Out & About

Wednesday, February 14, 2018

Enjoy this easy 2.5 mile (4 km) walk around this picturesque heathland and alpine woodland, close to Guildford

Read more
Tuesday, February 13, 2018

Pack a bottle of Champagne, wrap up warm and escape outdoors to one of these romantic Surrey escapes this month...

Read more

Horley’s townsfolk are so keen on their Surrey heritage that there was uproar in the 1970s when boundary changes suggested the town should become part of West Sussex. We love it for its independent cafés and close proximity to the airport

Read more
Monday, January 29, 2018

Within London’s ever-changing zeitgeist, different neighbourhoods take turns to define the city’s cultural landscape. And there is no doubt that, right now, the reinvigorated area of Bloomsbury is the place to be – and be seen

Read more
Monday, January 29, 2018

We pick some of the best events and performances going on across Surrey in February 2018

Read more
Monday, January 29, 2018

Floral beauty may be scarce in the winter but it is the snowdrop that is the first herald of spring. Displays of these hardy little blooms can last from January through to March. We pick seven of the best places in Surrey to find snowdrops

Read more
Tuesday, January 23, 2018

According to figures from the Office for National Statistics, the Mole Valley is one of the happiest districts in Surrey. The region is also home to some of the most rural and beautiful villages in the county. We pick 8 of the prettiest places to live in the Mole Valley

Read more

Located at the tripoint with Hampshire and West Sussex, Haslemere has always been a fiercely independent Surrey town and harbours a number of surprising hidden gems. Visit and you’ll soon see what has, through the ages, inspired writers, artists and residents alike

Read more
Monday, January 1, 2018

Surrey villages are some of the most beautiful in Britain – think red-bricked cottages, cosy pubs, village greens and picture-worthy streets. We picked 14 of the prettiest Surrey villages to live.

Read more
Monday, December 18, 2017

From its controversial cathedral and setted (not cobbled!) High Street to its indpendent shops and riverside location, Surrey’s county town ticks a lot of boxes

Read more
Monday, December 4, 2017

Guildford Fringe Theatre Company is back again with another risqué panto strictly for the over 18s from the Back Room of the Star Inn.

Read more
Thursday, November 30, 2017

Enjoy a delightful two mile heath and woodland walk around this country park, which recently achieved the highest rating from Natural England. A must for all the family – both two and four-legged!

Read more
Monday, November 20, 2017

Surrey is a county full of festive delights. Think cosy pubs, frosty views and long winter walks. We pick 22 wonderful reasons to spend Christmas in Surrey.

Read more
Monday, November 6, 2017

Surrey is England’s most wooded county and the Surrey Hills boasts almost 40 per cent woodland cover. These woodlands hide a wealth of archaeological features. We pick some of the best woodland walks to explore

Read more
 
Great British Holidays advert link

Newsletter Sign Up

Sign up to the following newsletters:

Sign up to receive our regular email newsletter

Topics of Interest

Food and Drink Directory

Subscribe or buy a mag today

subscription ad

Local Business Directory

Surrey's trusted business finder

Job search in your local area



Property Search